SIG WEBINAR: Winning the ServiceNow Renewal Game – The Insider’s Playbook

ServiceNow’s world is shifting fast — from AI-driven innovations to evolving SKUs and bundled offerings that can make renewals feel like a moving target. This session cuts through the noise to give you a clear, insider’s view of what’s changing, what’s at stake, and how to turn this year’s renewal into an opportunity instead of a headache.

You’ll hear what’s really happening in the market, the missteps even seasoned buyers make, and the negotiation plays that are driving measurable results right now. Whether you’re a few months out from renewal or already in the thick of it, you’ll walk away with fresh tactics you can put into motion immediately.

Here's what you'll learn:

• The latest on ServiceNow’s product shifts, pricing moves, and AI-first initiatives — and what they mean for your deal
• Real-world intel from recent ServiceNow negotiations (and the leverage points most buyers overlook)
• Proven strategies to cut cost, reduce risk, and ensure your ServiceNow investment delivers on business priorities