Webinar

Operationalizing SAM: A Playbook for Smarter Renewals and Stronger Negotiations 

Most organizations treat Software Asset Management (SAM) as a compliance function. High-performing teams use it as a strategic lever for smarter renewals. In this session, we explore how leading procurement, SAM, IT, and business teams align governance, data, and operating rhythm to move from reactive renewals to proactive, intelligence-driven negotiations.


What You'll Learn:

  • How to shift from reactive, vendor-driven renewals to a 9–12 month proactive planning cycle
  • The distinct roles procurement, SAM, IT, and business units must play to eliminate silos and increase leverage
  • Proven cost-avoidance and hard-dollar savings tactics, including reharvesting, SKU optimization, and rationalization
  • Sustainable, governance-driven operating models that deliver 8–20% annual value over time